The impact of globalization on traditional chinese new year customs
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The study analyzes how modern technologies, global media, commercialization, and intercultural interaction have
transformed traditional ways of celebrating the Chinese New Year. Special attention is also paid to food culture,
symbols, festive rituals, and customs. It is noted that the process of globalization has a significant impact on traditional
practices, influencing both their adaptation to modern life and their gradual disappearance.
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Maliutiak К. А. The impact of globalization on traditional chinese new year customs // Матеріали LV Всеукраїнської науково-технічної конференції підрозділів ВНТУ, Вінниця, 24-27 березня 2026 р. Електрон. текст. дані. 2026. URI: https://conferences.vntu.edu.ua/index.php/all-inkonf/all-inkonf-2026/paper/view/27188.
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Список використаної літератури (4)
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