Управління стратегією міжнародної логістичної діяльності в умовах глобалізації

Abstract

The article examines the peculiarities of managing the strategy of international logistics activities in the context of globalization of the world economy. International logistics is considered as a system of managing material, information, and financial flows in the international environment. Modern trends in the development of international logistics are analyzed, including digitalization, automation, and integration of global supply chains. Examples of effective management of international logistics activities by leading global companies are presented. It is substantiated that strategic management of international logistics is an important factor in ensuring enterprise competitiveness in the context of globalization.